Jake Hoffberg – Indiana University
It was my Junior year at Indiana University. I had already committed to working in New York at the Young and Rubicam advertising firm working of the Colgate Global Account. I thought my summer in NYC would be everything I had dreamed. Internship in my field of interest, big city atmosphere, and away from being bored at home all summer. I loved the city, but I hated my internship. I felt like a monkey could do what I was doing for 12 hours a day. I was learning nothing substantial about the industry, was not being challenged, and I had no leadership to guide me. It felt insignificant.
After that summer, I vowed that I would never be in that situation again. I’d rather take the risk of failing running my own business then ever have to go back to that.
So I did. I met with my friend Brad who was with Southwestern. I trusted Brad, and knew that if he could do well at this, then so could I. This meant being my own boss – that I would be responsible for my own success or failure.
I had the amazing opportunity to experience this every day my first summer. There was no avoiding it, and I can’t imagine where I would be if I hadn’t decided to challenge myself and really see what it was I was capable of. I truly learned the definition of hard work and dedication, and what it was going to take for me to be successful in whatever profession I decided to go into. In every way it was my right of passage into adulthood. Not only that, but I earned over $12,000 that summer. I knew I’d never have to worry about my opportunities or my future ever again.